Credit Karma App Store Brand Graphics

The Challenge

As Credit Karma shifted to a mobile first strategy, we updated our app store brand tiles to reflect the evolving visual identity and messaging. I collaborated with a marketing manager to identify key features to highlight, then created visual concepts using enhanced UI screens to showcase those features effectively. I partnered with a copywriter to fine-tune messaging, and after developing multiple variations for each tile, we selected the strongest designs for app store placement.

My role: Design